Nobin Chandra left his legacy to his worthy son Krishna Chandra Das (1869-1934). A chip off the old block, Krishna Chandra enlarged his inheritance of his father’s genius in the art of Bengali sweetmeats. What is more, he implanted in his family a spirit of exploration that keeps on seeking new vistas outside the beaten track. It is owing to the pioneering efforts of the Das family that today the “Rossogolla” may be fairly regarded as the national sweet of India.
Besides being privileged to have a great father, Krishna Chandra inherited a legacy of inspiration from his mother’s family. His mother Kshirodmoni, was the granddaughter of Bholanath Dey, better known as “Bholamoira” in the history of nineteenth century Bengal. Bholamoira holds a place in Bengali folklore and culture, not just as a professional confectioner but as a legendary poet-minstrel.
Krishna Chandra was married to Swetangini Devi who was known to be a great beauty. They had five sons and one daughter. In 1930, Krishna Chandra started his first shop, “Krishna Chandra Das Confectioner” with his youngest son Sarada Charan. Sarada Charan Das had started his career as the research assistant under the eminent scientist, Nobel Laureate Dr. C.V. Raman between 1926 and 1930. Krishna Chandra also created the “Rossomalai”, another perennial favourite. To popularize the “Rossomalai”, Krishna Chandra opened a new sweet shop at Jorasanko in 1930. From there he also introduced the canned Rossogolla, which was the first and only canned dessert manufactured in the country at that time. Unfortunately, Krishna Chandra died within four years of the opening. He left the reins in the able hands of his son and successor, Sarada Charan (1906-1992). In 1946, K. C. Das was incorporated as a private limited company under the Companies Act, with Sarada Charan as its founder Governing Director.
Today there is immense scope for the Indian dairy industry to exploit the market for indigenous dairy-based sweetmeats (e.g.,“channa” and “khoa” based sweets) using new technologies for mass production. Fully aware of this, K.C.Das (P) Ltd. has long been involved in introducing mechanical production of high quality indigenous sweets. Their products have carved for them a valuable niche among sweet-lovers across the globe. The cottage technology of Nobin Chandra’s 1866 shop has morphed into an industry today through the development and growth of K.C.Das Private Ltd. and with the introduction of modern methods of production. The products have carved a valuable niche among the sweet-lovers across the globe. Despite hurdles, the K.C.Das organization has been untiring in its drive for newer, more scientific and hygienic methods of production and packaging. The steam-based, environment-friendly production technology, entirely designed by Sarada Charan, operates in all the factories of the company. It is this technology that has enabled the company to meet and even surpass all national standards and equal the standards of international trades in such foods.
On the occasion of Sarada Charan’s birth centenary and the Platinum Jubliee of the “K.C.Das” name, the company is pledged to continue its fourfold vision. First and foremost, it will go on broadening the consumer’s awareness of traditional sweets and savouries of India. It will standardize the ingredient mix of indigenous sweetmeats and snack foods upgrading and automating the production. It will control quality at every stage, from raw-material procurement to the packaging of the product, significantly increasing the shelf-life of indigenous sweets and savouries produced by mechanised processes.
Finally, it will establish worldwide a reputation and a vibrant market
for Indian sweets and snack food. The company thus continuously strives
to meet not just domestic demand for sweets but also the responsibilities
that accompany a presence in global markets.